Content Marketing Featured Guest Post

3 Essential Ideas for Reviving Your Content Marketing Strategy

Written By:?Ashley Wilson Do you post on Facebook? Do you write blogs? Do you deliver messages to clients via email or social media channels? Whether or not you realize it, you are probably practicing content marketing for your business and it can only get better with proper planning. Content marketing is critical to boosting sales […]

Featured Guest Post Social Media for Business Social Media Marketing

Why Women Have an Edge on Social Media (And How You Can Claim It Too!)

Written By:?Emin Sinanyan Balboa Capital has pulled through for women with a wonderfully encouraging infographic. The statistics it sheds light on are startling. There are over 9 million women entrepreneurs in the U.S alone. And 500 women-owned businesses are started every day. It seems like the tide has turned in favor of the ladies and […]

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Facebook Marketing Featured

Innovative Ways to Use Facebook Groups to Grow Your Fans and Engagement

There’s a very big difference between a Facebook page and a Facebook group. Most marketers and webmasters always seem to focus on their business pages more. The reason is simple: they do not understand the power that groups can provide. According to a 2014 research, 500 million people were using Facebook groups on a monthly […]

Featured Social Media for Business Social Media Marketing

The Good, The Bad, and The Ugly of Social Media in Business

Using social media to build, develop and further progress a business is nothing new. With more than 80% of the US population having a social media profile, it comes as no surprise that all the major social media platforms have become a breeding ground for testing and improving various advertising strategies. However, with so many […]

Featured Guest Post Internet Marketing Strategy

7 Tips to Find Micro-Influencers on Social Media

Written By:?Irene Fatyanova Strong online presence is essential for business success, which isn’t a bad idea because digital marketing is cost-effective, but it yields numerous benefits. Before, internet marketing revolved around ads, but according to some estimates, about 32% of internet users will use ad blockers in 2017. Think that’s a meaningless number? This will […]

Featured Marketing Strategy Social Media Marketing

Marketing Tips For Businesses With A Shoe String Budget

With the increasing popularity of online portals, high-impact marketing is becoming more and more accessible even for those with a limited budget. With the right marketing tips, you can make your shoestring budget work for you. Create a Marketing Strategy This is the first key step you should take when working on a marketing campaign. […]

Advertising Featured Guest Post

Content Marketing vs. Advertising – What’s the Difference?

Written by:?Wade Cockfield Content marketing can be easily misrepresented as advertising and vice versa. Whilst both share the same purpose of promoting brand awareness, it’s worth to note that there’s actually a fine line between the two and that the goals are different. Business and consumers alike are continuously looking for ways to improve the […]